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Optimizing Business Performance and Confronting Risk Workshop


Sep 5, 2019 @ 9:00 am - 2:00 pm

You are invited to a workshop hosted by Geoprofessional Business Association (GBA) ,  Agile Framework, and TCEL on Optimizing Business Performance ad Confronting Risk, on Thursday, September 5, 2019. You will have the opportunity to earn four PDH ‘s including one hour of ethics training.


During this workshop you will learn:

  • How to identify, measure and solve current business process inefficiencies in your business and help you to develop a program to minimize poor or costly productivity
  • The most frequent lessons learned from GBA Library of Case Histories, so you can learn how to avoid them in the future
  • How  a GBA member-firm resolved an allegation that could have permanently damaged their reputation both externally and internally.

9 – 10 am: Almost Fifty Years of Case Histories:  What Lessons Have We Learned? –  Joel Carson, Executive Director, Geoprofessional Business Association Woodward L. “Woody” Vogt, President, Paradigm Consultants

10 – 11 am: Hard Conversations: The Destructive Power of Conflict Avoidance and the Redemptive Power of Honesty – Mike J. Yost, Senior Vice President, Chief Legal Officer and Aaron J. Mann, Senior Attorney, Terracon

11 – 12 pm: Inefficiencies: Why and how to identify and measure current process inefficiencies for improved business performance – Linda Taddonio, Consultant, Agile Frameworks

12 noon – 1 pm: Lunch

1 – 2 pm: Productivity: how to go back to your office and start driving productivity performance – Alan Littman, CMO, Agile Frameworks

Geoprofessional Project Managers, Group Managers, Office Managers, and Senior Level Leaders

Attendance is limited to 50 people.

Opportunity to earn five Professional Development Hours including one hour of ethics training.


Continuing Education Classroom

8901 John W. Carpenter Freeway,  Suite 100

Dallas, TX 75247

Early registration fee is $25.00 and it has been extended through August 23. Regular fee will be $50.00, effective August 24.

Almost Fifty Years of Case Histories: What Lessons Have We Learned? – Woodward L. “Woody” Vogt, President, Paradigm Consultants; Joel G. Carson, CEO, Executive Director Geoprofessional Business Association

In his textbook Design and Construction Failures – Lessons from Forensic Investigations, the ninth of Dov Kaminetsky “Ten Basic Rules” is, “The best was to generate a failure on your job is to disregard the lessons to be learned from someone else’s failures.” For almost 50 years, GBA-Member firms have been sharing their stories, their mistakes, their failures, and their lessons learned so that their fellow Members can learn and avoid making the same, or a similar mistake. Of all the GBA “stuff,” nothing is downloaded more frequently than our case histories.

As we approach the home stretch with our 101 rebranded case histories, we see patterns developing in the lessons taught by our case histories. For almost all the original stories of the 70s and 80s, new lessons, some more fundamental, have being developed. Certain lessons, some that were not specifically identified in the original version, appear to be eternal. “If it isn’t in writing, it didn’t happen,” or some version of that theme, continues to dominate. The implementation of a “go/no-go” process by Member Firms, not only in accepting an assignment but in continuing to work on a project after significant changes, ranks as the second most common lesson. This presentation will provide a brief background of the GBA Case Histories and discuss some of the most frequently appearing lessons, again in hopes of helping fellow Members learn from our failures and avoid the mistakes of the past.

Woodward L. “Woody” Vogt, D. GE, P.E., is president of Paradigm Consultants, Inc. in Houston. He has more than 40 years’ experience providing geotechnical, construction materials,  investigative and forensic engineering services. Prior to serving as GBA’s 2018-2019 President, Woody served on the GBA Board of Directors, and was a founding member of the GBA Construction Materials Engineering and Testing (CoMET) Council and chaired the GBA Accreditation and Certification Task Force. He served as president of TCEL/Geoprofessionals Serving Texas and the Houston Chapter of TCEL. A contributor to many GBA publications, Woody heads the GBA Editorial Committee and has authored four case histories and the GBA publication “Moist-Curing Room Design, Construction and Maintenance” published by the GBA CoMET Business Council.

Joel G. Carson is the Geoprofessional Business Association’s CEO and Executive Director. He leads, directs, and manages the association’s operations to achieve its Purpose, Vision and Strategic Plan and he acts as the primary liaison for the organization with  members, external parties and the public. Prior to his selection as GBA’s Executive Director, Joel was a practicing geoprofessional  consultant for more than 25 years and upon his retirement  from Kleinfelder, he had served as a Senior Vice President, and Senior  Principal owner. While with Kleinfelder, he was an active volunteer leader for GBA where he served as Task Force Leader,  Committee Chair, and on the Board of Directors.

Hard Conversations: The Destructive Power of Conflict Avoidance and the Redemptive Power of Honesty – Aaron J. Mann and Michael Yost, Esq., Terracon

It began with a nervous call from our client who suspected a letter (on state letterhead) our consultant provided may have been a forgery. Thus began a year-long journey into the mind and work product of a former employee who was willing to do nearly anything to avoid confrontation. Together we will journey through our response to this allegation which included: (1) conducting a thorough internal investigation to determine and address the true scope of the employee’s actions. (2) interacting with multiple state and federal regulators to address their concerns; and (3) repairing our relationship with clients whose trust had been abused.
As you will hear, this process was painful at times. However, by being honest and transparent we were able to demonstrate to ourselves  and others that the actions did not reflect the ethical culture of Terracon.  In the end, we emerged with stronger client and regulator relationships than before the incident and we ensured that our corporate culture continued to be one based on ethical foundation.

Mike J. Yost, Esq. is a Senior Vice President, Chief Legal Officer at Terracon and serves as the General Counsel and Corporate Secretary.  Mike has helped Terracon navigate legal issues for the past 15 years, during which time the company has had significant growth. In addition to managing Terracon’s growing Legal Department, Mike oversees the company’s ethics program. He is deeply involved in internal ethics training and compliance initiatives at Terracon. Mike is a past chair of the GBA Legal Affairs Committee and has given many past presentations at GBA meetings and industry functions on behalf of GBA. He earned his J.D. in 1995 from the University of Missouri-Kansas City School of Law.

Aaron J. Mann, Esq. is a Senior Attorney with Terracon who has been practicing law for 17 years.  At Terracon, he oversees claims, litigation, intellectual property matters, and internal investigations.  He manages outside counsel acting on behalf of the company and works internally to troubleshoot project issues and avoid disputes before they escalate.  Prior to joining  Terracon in early 2016, Aaron was a partner at Husch Blackwell, an AmLaw 100 law firm, where his practice focused on litigation. At  the beginning of his career,  Aaron served as a judicial clerk for a U.S. District Judge in Kansas City, Missouri.  Aaron earned his J.D. from Creighton University Law School in 2001.

Inefficiencies: Why and how to identify and measure current process inefficiencies for improved business performance – Linda Taddonio, consultant, Agile Frameworks

Today, workflows for field and associated lab operations in construction are generally supported by disparate, non-integrated systems. There is almost no opportunity to manage work efficiently which has significant and expensive consequences. The Productivity Maturity Model helps firms quantify the cost of project inefficiencies and where they occur. There are many areas of a firm’s processes and projects—scheduling, project management, quality assurance, safety, and billing—that can drive up the cost of its inefficiencies. Linda will explain how firms are leveraging this model to identify, measure, and quantify areas of inefficiencies and costs.

Linda Taddonio, founding partner, IQ Acceleration is passionate about helping organizations transition to digital businesses, transforming from the inside out by educating executives, leveraging technology, streamlining processes, empowering people, and harnessing data. Her 25+ years of experience covers eBusiness and Digital Strategy Consulting, extensive ERP implementation and business process re-engineering consulting, financial management as a CPA and CFO, and building commercial insights for educational  and marketing purposes.

Productivity: How to go back to your office and start driving productivity performance – Alan Littman, CMO, Agile Frameworks

The proactive and collaborative approach of the Productivity Maturity Model allows firms to achieve established goals that are built collaboratively. These goals are generally board approved and become a charter of objectives to drive business goals. The program includes strategic and key performance indicator (KPI) planning, regular meeting cadences, program check-ins and business reviews—including quantified success metrics reporting, and communication consistent with the Jobs to be Done methodology.

Alan Littman, CMO, Agile Frameworks has more than 20 years of experience in marketing and selling software solutions to companies in  a wide variety of industries and working with multi-national companies and national industry associations. Prior to Agile Frameworks, Alan was the managing partner for a consulting firm focused on implementing Challenger Sale® and Challenger Marketing® for B2B companies.  Alan served as vice president marketing for Insite Software, vice president of business development for Oracle Retail, and chief marketing officer and senior vice president of sales at Vcommerce Corporation. Alan holds a B.A. in Economics and English from the University of Pittsburgh.


Sep 5, 2019
9:00 am - 2:00 pm