The Power of Words: Inclusive Language in the Geoprofessions

GBA Inclusion Advancement Committee

In today’s fast-paced and ever-evolving professional world, the deliberate use of inclusive language has emerged as an essential tool for building trust, fostering positive environments, maximizing engagement, and minimizing misinterpretations among diverse stakeholders. Rather than being a constraint or merely a pursuit of political correctness, inclusive language is about refining communication to be both effective and appropriate for all audiences.

Poor communication, on the other hand, can lead to misunderstandings, weaken employee engagement, and potentially expose firms to significant risks. In the geoprofessional industry, these risks are amplified by challenges such as tight deadlines, competitive pressures, interdisciplinary teams, and the ongoing effort to attract and retain talent.

Navigating Communication Challenges
With audiences spanning technical and non-technical roles and a rapidly diversifying demographic entering the field, mastering effective communication has become a critical challenge. The geoprofessional industry exemplifies the need for clarity and precision, where the selection of words in reports and deliverables is meticulously refined to ensure accessibility and impact.

Extending this same dedication to everyday communication can yield remarkable results. Purposeful language use fosters clarity, strengthens relationships, and cultivates a sense of belonging for all individuals involved. Whether engaging rising professionals or seasoned leaders, improved communication can bolster collaboration, problem-solving, and innovation within teams.

The Power of Adapting to Change
Adapting to evolving language norms requires conscious effort, a willingness to learn, and strong leadership to guide these transitions. While some may find new terms and phrases intimidating at first, the journey of embracing inclusive language is both empowering and rewarding. Courageous industry leaders and geoprofessionals are well-equipped to rise to this challenge, paving the way for small, deliberate changes that drive meaningful engagement.

Keeping an open mind and a spirit of curiosity is key to this transformation. Each adjustment, however small, carries the potential to boost engagement and create a more inclusive environment.

Tips for Practical Application
To support professionals in this journey, a range of actionable tips is available to help refine approaches to language with intention. Progressing at one’s own pace through steps like reading, reflecting, practicing, and revisiting can aid in building new habits. Tools such as reference tables provide a solid starting point, suggesting substitutions for common words before diving deeper into advanced exploration.

By investing in language awareness, professionals can strengthen trust, nurture positive environments, and foster a deeper sense of inclusivity across all interactions. As we rise to the challenge of adapting to change, the transformative power of words will unlock greater collaboration and innovation for all.

Resources
As you work to incorporate the use of inclusive language in your daily business practices by using the tips above, the GBA Inclusion Advancement Committee recommends reviewing the following resources for guidance:

Inclusive Language Guide, Second Edition, from the American Psychological Association
The Social Justice Phrase Guide, from The Advancement Project