Promote GBA in Your Firm

Help maximize the value of GBA membership for your firm and provide opportunities for personal and professional growth for all employees by promoting engagement with GBA in your firm. GBA resources address all aspects of running a geoprofessional business: Finance, Risk Avoidance, Human Resources, Information Technology, Marketing, and more, whether or not the functions are performed by geoprofessional generalists or functional professionals. Nearly everything is free of charge too, so promote GBA resources to your staff. They’ll thank you for it, and your company will derive greater value from its GBA membership dues.

We’ve assembled some materials to help you promote GBA in your firm.

Begin to promote GBA by getting your employees to sign up to  GBA website access (if they do not have an account already): each employee should have their own login. If they are creating a new account, they will get an approval within 24 hours. If your employees have any trouble getting member access to the website, have them contact us.

We’ve created a template you can use to develop a presentation for your staff and coworkers. The template can be updated with your firm’s name and customized in other ways to suit your firm and your employees.

You could also provide employees with a copy of the guide to GBA’s Online Resources for Members.

Here is a sample message that you can customize and send to your staff:

Hello.  Did you know that our company is a member of the Geoprofessional Business Association (GBA)? We are! That means you (and every employee here) can get free access to GBA resources at www.geoprofessional.org for whatever you need: professional development, project management, working with clients, and more. If you do not have an account,  Sign up for a password today. Ask me if you have any questions – I’ve been using GBA resources myself and can help point you toward the resources that could help you.

Here is a GBA Best Practices on the Importance of Association Engagement: Best Practices Strategic Association Involvement

Here is a presentation from a past conference that can give you ideas on how you can encourage your colleagues to be involved with our association:

Disseminating GBA Materials and Information within Your Firm – Talk About ROI and Engagement! GBA’s 2015 Fall Conference

Thank you for helping us spread the word about GBA! Let us know if there is anything more we can do to help you promote GBA in your firm.